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'I am Australian' advertising back for Olympic Games

21 July 2008

Posted by: nowwearetalking editor

Topic: Telstra , Consumer & Technology

Tags:    2008-beijing-olympics-games  advertising  bill-obermeier  news  next-g-mobile-phone  podcast  sport  video

Telstra's 2008 Beijing Olympics Games advertising campaign

Telstra's new advertising campaign for the 2008 Beijing Olympics Games tells a story about the central role Telstra plays every day in the life of Australians.

Backed by a fresh recording of the iconic ‘I am Australian’ soundtrack, the ad aims to show how Telstra is bringing Australians closer to everyone and everything important to them. We’re about bringing Australia closer to the rest of the world; bringing our athletes closer to their Olympic dreams... and the list goes on.

Watch the video:

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The campaign will be launched on Australian television screens on 20 July and will promote Channel 7’s coverage of the 2008 Beijing Olympics Games streamed live to your Telstra Next G™ mobile.

The ad shows people all over Australia coming together to share special sporting moments by watching the Olympic Games live in the palm of their hand on their Telstra Next G™ mobiles.

 

Listen to the podcast:

Bill Obermeier, Executive Director Brand Advertising and Sponsorship, talks about Telstra's new advertising campaign for the 2008 Beijing Olympics Games.

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