by Georgia Lee, 14 August 2008
Over the next two weeks you might see someone walking on the street, sitting in a coffee shop or riding on the bus tuned into the Olympics on their mobiles or laptops or watching events that happened the previous day.
Over the next two weeks you might see someone walking on the street, sitting in a coffee shop or riding on the bus tuned into the Olympics on their mobiles or laptops or watching events that happened the previous day. That's why the 2008 Olympics in Beijing isn't your grandmother's Olympics. And thanks to the leaps and bounds of technology in recent years, it's not even your mother's Olympics.A lot of pressure has been put on technology to help raise Olympic viewing numbers and also attract younger viewers.... More...